Sydney International Boat Show 2008

Sydney, Australia, June 17, 2008 – Online event portal, Sticky Tickets has been selected to manage online ticketing for the 2008 Sydney International Boat Show.

For six exciting days, July 31 to August 5, Darling Harbour will become the headquarters of the Australian boating industry when the 2008 Sydney International Boat Show clicks into top gear. Admission prices for the 2008 show are $18 (Adult ticket), $42 (Family ticket admitting two adults and up to three children aged 6-17-years), $16 (Seniors Card holders), $12 (Pensioner Card holders) and $10 (Child aged 6-17-years). Children under 5-years admitted free. Tickets can be purchased online at www.stickytickets.com.au/752.

The Sydney International Boat Show, which first ran in 1968, has now become the most recognised boating event in the southern hemisphere with the largest visitor numbers of any boat show in Australia. The unrivalled success of the Sydney Show attracts audiences, locally, interstate and internationally – in 2007 nearly 82,000 people visited, with a record attendance of 93,501 in 2004.

Organisers of the Sydney Show, the Boating Industry Association of NSW Ltd (BIA) decided to utilise the Sticky Tickets portal this year to manage the event’s ticketing. Domenic Genua, Marketing and Event Manager of BIA, said, “The Sticky Tickets portal was the best option for the BIA to handle ticketing for this year’s Sydney Show.”

“"With such a large number of attendees each year, we are always on the look out for cost-effective services to further enhance our management of the event. We found Sticky Tickets very simple - we created our event on the Sticky Tickets portal and now it is doing all the work for us.”

“Best of all, it is low maintenance and there is no huge outlay, which is a big plus for a not-for-profit industry association like us that does not have big budgets to play with," said Genua.

Sticky Tickets, which launched in July 2007, is a free service which allows amateur and professional event organisers to promote, sell and manage their events, be it private or public, corporate or casual. Developed by Hunter-based company Redback Solutions, it is the first events portal of its kind in Australia.

Matt Freedman, CEO of Sticky Tickets, said, “We are thrilled to have the opportunity to work with the BIA for the 2008 Sydney International Boat Show. The Sydney Show is the largest event that has been hosted by Sticky Tickets and is a great example to demonstrate to events organisers its ease of use. With an intuitive interface, events organisers for big and small events will find it a valuable addition to their roles.”

Further information regarding the 2008 Sydney International Boat show can be found at www.sydneyboatshow.com.au, or call 1300 7 BOATS (26287) recorded information line or (02) 9438 2077 during office hours.

For an interview with Matt Freedman, CEO of Sticky Tickets, please contact Christine Kardashian on 02 8084 0705 or via email at chris@dashpr.com.au.

For an interview with Domenic Genua, Marketing & Event Manager, please call
(02) 9438 2077 or 0412 642 357.

About Sticky Tickets
Sticky Tickets is an innovative online business that helps event organisers promote, sell and manage their events and helps ticket buyers to find and purchase tickets to their events. Sticky Tickets was developed by Redback Solutions and launched initially in October 2006 as My Ticket Sales Pty Ltd, then relaunched in March 2007 as Sticky Tickets Pty Ltd. Sticky Tickets is the first events portal of its kind in Australia. For more information, visit www.stickytickets.com.au.

About the Boating Industry Association of NSW Ltd
The Boating Industry Association of NSW Ltd (BIA) is a not-for-profit industry organisation, which represents over 90 percent of the retail boating industry in NSW. Member companies include boat builders, retailers, engine distributors, yacht brokers, trailer manufacturers, ship chandleries, hire and charter boat operators, marinas, shipwrights, mechanical and electrical engineers plus ancillary services. BIA members adhere to a voluntary Code of Practice and Code of Ethics. In addition, BIA is also involved in issues relating to recreational use of the waterways, including the environment, boating safety, access, and public facilities. For more information, visit www.bia.org.au.